No league tables, no trophies: how Norway made sport fun for kids – and built a football team that beat Brazil

Country’s model prioritises joy while offering choice – and Erling Haaland’s World Cup exploits show that it works At full time, the arithmetic felt wrong. A team from a country of 5.5 million people, back at a World Cup after 28 years away, had just beaten the five-time champions to reach a first quarter-final. During