FC Copenhagen Women have a ‘startup-like’ brand. Now they need results

A famous name and record attendances have given FCK a platform but a difficult start in Denmark’s top-flight shows success on the pitch is not guaranteed On an August day in 2024, 5,165 fans gathered at Vanløse Idrætspark to watch FC Copenhagen (FCK) take on B73 Slagelse in their first league match. For Denmark’s most